False advertising prohibited.

Mo. Rev. Stat. § 407.1046
in effect
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407.1046. False advertising prohibited. — No franchisee or franchisor shall use any false, deceptive or misleading advertising. (L. 1998 H.B. 1055 § 8)
Source: Open US Law by Vaquill AI (CC BY 4.0)URL: https://revisor.mo.gov/main/OneSection.aspx?section=407.1046Fetched: 10/17/2026

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